Dr. Nannan Xi

Contact Information


Email: nannan.xi@tuni.fi



Dr. Nannan Xi is an assistant professor (tenure track) in the Unit of Information and Knowledge Management, at Faculty of Management and Business, Tampere University.


Her research is mainly focused on game-based approaches (gamification, XR/AR/VR, multimodality, wearable technology) in information systems, management, consumer psychology and organization studies towards responsible consumption, sustainable decision making, harmonious organizations and digital business transformation. Some of her research projects have been funded by OP Ryhmän Tutkimussäätiö, Business Finland, KAUTE-säätiö and Liikesivistysrahasto.


Dr. Xi’s research has been published in a variety of prestigious journals, such as Journal of Business Research, Internet Research, Information Systems Frontiers, International Journal of Human-Computer Studies, International Journal of Information Management, and Industrial Management & Data Systems.

Current Projects